“Britain in a Day” – Crowdsourcing unites 61 million perspectives
Following the great success of the Crowdsourcing project “Life in a Day – The story of a single day on Earth” produced by Ridley Scott and Oscar winner Kevin Macdonald last year, Great Britain is now due to become the location of a large-scale film project.
Morgan Matthews and project partner Ridley Scott have invited all 61 million residents of the four British Isles nations to film their personal impressions of November 12 on their cameras and then submit the clips to the video platform YouTube. The flood of images expected will provide the basis for a film collage that will depict a unique image of a day in Great Britain.
The idea behind the Crowdsourcing action dates back to a large-scale global project from 2010. Mountains of submitted material were sifted through to create the documentary “ Life in a Day – The story of a single day on Earth”. Over 80,000 videos with a total of 4500 hours of footage from 192 countries were looked through and edited with painstaking detail. The result was a 90-minute documentary full of surprising moments from all over the world that inspired audiences at film festivals, including the Berlinale and SXSW. The film returned to its roots in September and is now available for viewing on YouTube.
„Britain in a Day“ is also expecting a large turnout. The openly accessible action will start at 00:00 on November 12, 2011. What the Brits film and their perspective of their country will be left at their own discretion. All age groups can participate. However, the upload of the video clips is subject to the YouTube video platform guidelines. The result of the filmic self-portrait will be aired by the BBC in 2012 and will also be shown during the prelude to the Olympic Games in London.