clickworker evaluates thousands of search engine results with regard to the relevance of the results produced when a search term /keyword is entered.
Many reference and directory media as well as e-commerce companies integrate their own search engines into their websites. The search engines must be adapted to meet the needs of the respective user. If the “human intellect” factor is missing in the algorithms that the search engines are programmed with, the relevance of the search results is often unsatisfactory. The results do not meet the expectations of the user or disregard the local relevance. As a result of the large amount of data in search engines the operating company usually cannot check the relevance of the search engine results with internal resources.
Our worldwide team of Clickworkers examines thousands of search engine results according to previously determined search terms. They evaluate the results with local market knowledges according to their actual or subjective relevance. These evaluations flow into the search engine algorithms and optimize the quality of the search results.
Clickworker qualifications: Native speakers from the target regions, demographic factors.
Typical number of daily evaluations: > 4,000
Languages: All standard European languages.
Quality assurance: Evaluation per scalable majority decision, injected testing.
Data transfer: CSV file via email or API.
Project / minimum volume: > 20,000 evaluations / categorizations.