Case Study On-Demand video categorization ‘Swink.tv’
How clickworker indexed and tagged thousands of sports videos for Swink.tv
Get in touch with us! +1 (212) 878-6686 +49 201 95971830
Swink.tv is an innovative Internet-based video service that cuts sports game films into individual plays, indexes each play and stores them in its database so that sports teams and individuals can share their sports highlights with their teams, friends and fans. Swink.tv turned to clickworker for help analyzing the thousands of American football video clips they received and categorizing them into individual plays.
clickworker put their vast network of highly qualified workers to the task viewing video clips, establishing the time each play occurs on each clip and categorizing each play by a number of criteria, such as offense versus defense, over 10 yard runs, touchdowns, punt returns and interceptions. Additionally, clips meeting certain criteria were tagged with player numbers to identify and credit the key players involved. The job was done so effectively that clickworker was hired to provide customized solutions for additional sports, which have their own unique dynamics.
