Case Study Competition Monitoring for Online Shops
clickworker supports online shops in monitoring their competition, and researches thousands of products on competing sites.
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The Internet is the distribution channel with the highest increases in sales. This speaks in favor of e-commerce, yet it also represents a challenge. Competition is increasing. To be able to hold one’s own on the market, one has to create a competitive edge. This involves intensive monitoring of the direct competitors, in particular with regard to their product and pricing policies. Who offers the same products? How are they being presented? What service is being offered? What are the price and delivery conditions?
But how can you compare the wide range of products you are offering with those being offered by the numerous competitors? In-house, this mammoth task can seldom be performed promptly and effectively.
Our Clickworkers search for products in your competitor’s online shop.
Simply provide a few product-specific details as well as the domains and/or names of your competitors. Our Clickworkers will promptly provide information regarding the availability of the products in the respective competitor shops as well as direct links to the rival product pages. This gives you a quick overview of your competitive situation. In addition, the links give you the opportunity to take a closer look at and compare what your competitors are offering.
