Every website operator needs content. This can include numerous short product or service descriptions, category texts, glossaries, news, blog articles, etc. This content can either be created quickly and at low cost or existing texts can be revised. It goes without saying that page content must also be easy to find on the Internet and have a high search engine ranking. For this purpose, it must be optimized for search engines such as Google. This means that the content must be unique, topic-related, interesting and packed with relevant keywords in optimal density. Depending on the type of text, a keyword density of 1-4% is ideal here; i.e. a keyword should occur 1-4x in a text of 100 words. If your own company is not large enough to create these search engine optimized texts promptly, you might want to opt for “paid crowdsourcing”.
Crowdsourcing is only suited for large corporations, to promote the next product launch or to obtain creative ideas at very little cost? These nine successful non-profit projects demonstrate that it can be done differently. And they may inspire you to start your own crowdsourcing project, whether as a profit or non-profit project.
A large workforce can be very cost-intensive in the early stages of a company. Many start-ups therefore fall back on the knowledge and know-how of the crowd when special tasks have to be solved. Spreading individual tasks on many shoulders saves time and money.
Within thew frame of its field of work „The Future of work“, the ILO’s (International Labour Organization) research department invited various experts to a seminar focusing on “Global regulation of digital labour” in Geneva on February 27, 2019. Participants included Alex Wood from the Oxford Internet Institute, Enrique Fernandez-Macias from the European Commission, Anne-Marie Mineur, member of the European Parliament, as well as Six Silbermann from the IG Metall labor union in Frankfurt.
The term chatbot is probably familiar only to a few people, but it is likely that everyone has come into contact with one at some point. For example when you ask your smartphone a question via voice input, or when you contact a service provider’s customer support. Virtual assistants like Alexa, Google Assistant or Cortana are based on chatbots – programs that enable simple and intelligent communication between people and computer-based systems.
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