Seven store optimization tips

29.03.2021

store optimization

Store optimization is actually a matter of course. If you want to secure or improve your sales in the face of growing competition in eCommerce, you will have to make regular improvements. But how can you best adjust your shop’s performance? The following are 7 tips for increasing online sales.

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Your Own Website as a Freelancer – Why it Makes Sense

22.03.2021

Freelancer Website

As a general rule, freelancers who have their own website get more jobs. The reason for this is simply that potential employers can get an idea of the services available, without much effort or the need for follow-up questions, and when interested can easily make contact.

Freelancers rely on always being able to find new projects and jobs to survive self-employment. To facilitate this, it’s initially important to be able to be found, demonstrate presence and in some way advertise yourself. Because freelancers today receive many or even most of their assignments via the internet, a website for a freelancer is more than a chance to just present yourself. It is the best business card you can create.

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Improving customer loyalty: Five tips for the eCommerce sector

19.03.2021

customer loyalty eCommerce

Acquiring new customers is expensive — this is why nurturing existing customers and investing sufficient resources in customer loyalty is all the more important. This can be achieved in many ways — from tried-and-tested discount and cashback promotions to the use of innovative technologies such as artificial intelligence.

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Online copywriters for high-quality web content

03.02.2021

Online Copywriter

Creating content for the web is complex. But as varied as the content is — online content almost always consists of text. But if you want to stand out from the crowd, why not leave the text creation to professionals? How do online copywriters work and what online texts are especially popular?

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Content marketing for banks – the best content strategies

19.01.2021

Content strategies

Today’s bank customers are well informed. They know how important their personal data is for their financial institution. And that also includes finance related activities. As a rule, customers are willing to disclose this data, but in return they expect personalized, simple, and value-enhancing digital services. An intelligent content strategy is therefore a must for any bank that wants to endure in the market and achieve good positions.

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