Product data management with AI and the crowd

Throughout the development and distribution of a product, data is generated – this renders valuable information. Intelligent product data management makes targeted use of the value of this data. But how does it work? The quality of product data management is already determined while the data is being collected.

Product research: Seven tips to help you find product ideas for Amazon and your own online store

Sales potential, competitor analysis and good ideas are the basis of every effective product research. We have compiled the seven most important points here.

7 tips on how to obtain insightful feedback from customers

The customer has the final say. That is not only democratic, but also helps every business optimize their own products, service offerings, marketing and internal operational processes. The problem, however, is a familiar one: How do you obtain usable data? Here are seven tips for acquiring informative customer opinions.

Address qualification in the B2B sector

Address qualification is the constant improvement of the quality of marketing-relevant addresses. Business partner data and customer data need to be regularly updated and, if possible, enriched with additional information. As a key success factor, high-quality addresses prevent wastage and high marketing costs. This is especially true in the B2B sector.

Crowdsourced voice recordings and their relevance for the development of speech recognition systems

Crowdsourced voice recordings have evolved to play a critical role in the development of speech-controlled apps. As speech recognition rapidly grows from a novelty to a daily necessity, you can expect the demand for both voice recordings and voice-activated systems to rise concurrently.

According to Grand View Research, the demand for voice-activated systems and devices is expected to be worth approximately $32 billion by 2025. But what exactly are voice recordings used for? Why are crowdsourced voice recordings important?