Training data for AI: There is more to it than quantity

19.03.2019

Training data for AI

Artificial intelligence is being used in an increasing number of areas of application. Machines require large amounts of data to perform similarly to human beings. Quantity is what counts. That makes sense, in particular when addressing challenging problems and complex issues. However, the quality of the data is also significant – especially for training data that is used in machine learning. With this information the algorithms can develop themselves and machines learn how to learn.

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Artificial intelligence in the economy

12.03.2019

Artificial intelligence in the economy

We come into contact with artificial intelligence everywhere. In many cases we are not aware of the fact that certain services are products of self-learning software. Artificial intelligence (AI) is one of the most important driving forces for technical, scientific and economical development in the 21st century. The economy in particular is focusing on AI. How can companies utilize artificial intelligence today and in the future?

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What Should We Write About in Our Blog? 25 Ideas for Text Content

19.02.2019

text content

Are you familiar with this problem? At first you start writing your blog with a lot of zeal. But after a few months you run out of ideas. It seems like everything has already been written about. We’ll show you 25 ways to consistently generate new copy content without repeating yourself.

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More than just autonomous driving: AI in the automobile industry

12.02.2019

AI in the automobile industry

The vehicle of the future as a fully autonomous “computer on wheels” with no pedals or steering wheel is still a long way off. Artificial intelligence plays a decisive role in autonomous driving. For the car industry, artificial intelligence already lends itself to many other areas – for instance in logistics and production, as well as customer loyalty.

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Creative Point of Sale Marketing

15.01.2019

Point of Sale Marketing

Online marketing, search engine optimization, TV spots, radio and billboard advertising – advertisements are effective whatever the channels. However, one often forgets the place where most of the customers make their decisions: the shelf in the store. Most products are still sold in the actual shopping world. It therefore makes sense to take a closer look at marketing ideas for the point of sale.

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