SEO Myths: The seven most frequent mistakes

Meta tags are out, keywords are useless, likes perform SEO miracles, … and finally, SEO is dead. Hardly any term from the World Wide Web gives rise to as many myths as SEO. This is no surprise since almost everyone who works on the Internet is in some way involved in search engine optimization. So is there any truth in the SEO myths? Seven mistakes are very persistent.

Improved Google Ranking through the Use of Images, Graphics and Videos

Good text content is important for findability on Google but content in other formats must not be overlooked either. Photos and videos, for example, are more important for your website than you probably suspect.

What Do Images Do to Us?

Images affect us more quickly than any words because our eye perceives them immediately. This causes an instant reaction and creates emotions. In addition, infographics, images and videos vividly illustrate things that are difficult to describe. There is truth to the saying “A picture is worth a thousand words.”

Really spooky marketing – Thirteen marketing ideas for Halloween

Halloween is ideally suited for gaining publicity with a few ‘spooky’ marketing campaigns. We have put together thirteen ideas for your Halloween marketing activities so that you can get started right away.

Response optimization in online surveys

26.09.2019 1 Comment

Clear questions, clear answers and a precisely defined target group ensure that nothing can go wrong in a survey. Or can it? Why is it that some surveys have a surprisingly low response rate? We provide answers and ten tips on how to optimize the response rate in an online survey.

7 Good Reasons to Buy SEO Content

Content is king, but especially high-quality content. Attention, high rankings and increasing clicks are ensured by good content. Anyone active on the internet as a blogger, or as the operator of a shop or website has to offer their readers added value. For the creation of news, info or glossary texts there are basically two options: either you write it yourself or you have it written. Seven good reason speak for the second alternative.