Classification versus categorization
The term classification is often used synonymously with the term categorization. Strictly speaking
though, it goes further. Categorization focuses on the factual differentiation of content. For an
online shop that sells household goods the categories might include the areas kitchen, bathroom,
office, etc. A further diversification in sub-categories such as pots and pans, dishes, cutlery,
etc. would be possible in the kitchen category.
In contrast, classification focuses on a differentiation based on value or specific features. In the
store presented above, one could define the categories as premium, standard and low-cost versions,
for instance for pots and pans or bathtub fittings. However, one must emphasize that a
differentiation between the terms classification versus categorization is seldom rigorously carried
out in practice. Both terms focus on the separation of elements from web content based on the
different features of these elements for the purpose of better structuring, assessment and
Notes regarding classification
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