Making a podcast
In order to make a podcast all that anyone needs to do is make an audio recording or a video program and save it as an MP3 or MP4 file. A few years ago making a video was an expensive business that needed special equipment and professional help. These days, anyone with a personal computer can get some recording and video editing software and make a video really easily. Having made a video or voice recording, the podcaster needs to make it available to the public by publishing it on the World Wide Web and there are various ways to do this. Many bloggers also make their work available as podcasts, but hosting them on their own websites is not a good idea. The issue with videos is that they are big files and if thousands of people start trying to download them, this can cause a problem with bandwidth limits for some hosting providers. There are a number of companies who specialise in hosting audio and video files like Spotify or Soundcloud and they have the hardware and software necessary to deliver podcasts to large numbers of people. The podcaster can then just provide a link on their blog or personal website without incurring the cost of transferring huge amounts of data. In order to make their work available to as many people as possible they usually place them in the iTunes store and Google play store as well.