Content Writing for Fashion Shops

The fashion industry is highly competitive. We have many copywriters who are experts in the fashion industry. Let them write unique content for SEO like product descriptions and whatever else your business requires in the languages you need.

SEO Content Writing Services / Unique Content for SEO

Content Writing for Fashion Shops by clickworker

As the owner of an online fashion shop, you are constantly faced with the challenge of obtaining fresh and unique content including product descriptions, category texts blog articles and tutorials. clickworker offers you content writing for fashion shops.

Texts for fashion as a success factor

The fashion industry is fast-moving, and trends are always changing. What was popular yesterday is already followed by the next trend today. However, fashion is one of the best-selling e-commerce sectors. The industry continues to grow, and competition is increasing. Long-term success is only achieved by those who can face the specific challenges of the sector:

Challenges fashion shops face:

  • Constantly adjusting merchandise to meet current trends and seasonal changes.
  • The fight for survival against increased international competition from the fashion magazine sector.
  • Consumer reluctance to purchase new clothing without having the opportunity to see and try it on first.
  • Ranking high and being visible on the search engine results page for Google and other popular search engines.
graph how content by clickworker effects conversion rate

Accelerate your conversion rate with content writing for fashion by clickworker.

Content writing for fashion by clickworker is the answer to these four challenges

It’s no secret that your business needs informative, value-added, search engine optimized content that meets the needs of your consumers.
Our unique content service for fashion shops saves you time, resources, and helps you optimize your product presentation, categorization, and search function.

Texts for fashion by clickworker

It doesn’t matter if you have the best products on the market. If your customers can’t find them, they won’t buy them.
Most online shoppers use search engines like Google to help them find the products they want to buy. As a business, you need to do everything you can to position yourself at the top of the search results. Search engines use text to analyze the quality of websites. Unique SEO content, like product descriptions, blog posts, advice texts, guides, category descriptions, and glossary texts is one of the easiest ways to increase your ranking on the major search engines.

But it’s not that easy.

Your text must be keyword-rich, useful, original, and provide value to your customers. Breaking these rules can get your website penalized, lowering your search ranking.

graph with criteria for unique content

You need more than just Text – you need SEO Content Writing for Fashion

Your website needs content that is well-written and designed to satisfy the requirements of the major search engines.

That’s where clickworker steps in. Our content writers specialize in the fashion industry and can write unique product descriptions, category texts and other informational texts for consumers around the world

Our service is offered in multiple languages as well. All texts are written exclusively by native speakers. Your designated Clickworkers will integrate your chosen keywords into your copy in order to provide you with high-quality SEO results.

Content Writing for Fashion

Types of Content Writing for your Fashion Shop

The people responsible for product presentation and pricing are required to make numerous decisions for your online shop with respect to product classifications, presentation, price, services, and other added value offerings.

Content Writing for Fashion

Product Description

Short descriptions for fashion pages are essential to your success. Not only do you need good product descriptions, but they need to be engaging, too.

Content Writing for Fashion

Category Texts

Category texts are informative texts that showcase your range of offers and products. They are the master categories for your product description pages, and they are essential for building an organized and well-optimized website.

Content Writing for Fashion

Tips & How to Guides

Sometimes your customers need an extra push in the right direction. How-to guides are designed to help you provide additional value to your customers that will turn visitors into buyers.

Self Service
Content Writing for Fashion Shops

You can easily use our self-service marketplace to place your text for fashion orders. Getting started is simple – there are no setup fees for creating a project and listing its specifications.

How it works:

  • You specify the text category, language, length, and quality level you require
  • Select a team of authors and outline any specific instructions you have
    Tips to create a briefing
  • You insert topics, keywords, and the desired keyword density, or upload this data via an excel file
  • If needed, you can individually edit the task forms that your authors will see
  • Charge credit to your account and submit the order
Order Unique Content Contact us
Content Writing for Fashion
Content Writing for Fashion

Managed Service
Content Writing for Fashion Shops

Let us know what you need, and we‘ll take care of it.

You decide on the languages, style, and the length of your texts, as well as the keywords, with or without headings and subheadings, and any other specifications you need. Our Clickworkers will follow your guidelines and provide you with quality-assured results.

Our services as a full-service provider encompass the entire order process. We discuss the order with you, explain your options, draft the project, divide it into microtasks, offer these tasks to qualified Clickworkers, provide quality assurance, and make the payments to the Clickworkers.

Start engaging your customers today with SEO-friendly content that will increase your search ranking.

Contact our Sales +1 (212) 878-6686 +49 201 9597180


  • Top search engine ranking for your fashion content
  • More visitors on your website
  • Optimization of your website’s usability – enhanced search function and structure
  • Speed – prompt categorization and fast tagging of large amounts of data
  • One-stop categorization and tagging in all standard languages
  • Quality assured results
  • Cost-saving benefits
  • Managed service
  • Scalable throughput
  • Flexible workforce
  • API connection
Content Writing for Fashion

What our Customers say about us

The product descriptions on our landing page are an essential component of our online marketing efforts. Consequently, we leave nothing to chance. With Clickworker’s solution, we have found a way to create content descriptions for our articles, which offers us an efficient means to get them online quickly and without the involvement of our internal resources. The texts are written entirely according to our specifications and chosen style – we couldn’t have written them better ourselves


Case Studies

To better illustrate our product descriptions solutions, we have provided two case studies for your consideration.

  • Tennis Shop
    See how Tennis-Point called upon clickworker when they needed localized, search-optimized descriptions to support the pan-European sale of their products. Case Study – Tennis Shop
  • Bicycle Shop
    See how clickworker supported this bicycle supply shop’s need for the internationalization of product descriptions for a large-scale assortment of new inventory. Watch here

FAQ about Content Writing for Fashion

Find out how texts for fashion work and how they impact sales.

What is Content Writing in Fashion?

Content refers to all kinds of texts of an online fashion shop. Ranging from product descriptions to blog articles, landing page texts to fashion tutorials – every piece of content adds to the shopping experience and should therefore be carefully curated in order to optimize the conversion rate.

Why are Product Descriptions essential for Fashion Pages?

Product descriptions are the final step before customers decide whether or not to buy a piece at your online store. That is why you should make sure all of your products firstly have a product description and secondly have a product description that provides customers with everything they need and want to know. Best practice are short descriptions for fashion pages that give detailed information on the product and highlight special features, all the while addressing the customer in a personal and engaging way.

What does SEO have to do with Texts for Fashion??

Whether you are running an online store for fashion or a fashion blog – people will only find your website if you follow SEO-rules. As competition on the web increases search engines have to choose one website above another, which is the reason why every part of your website from technical aspects to text should be in accordance with SEO standards.

What else does clickworker have to offer for Fashion Shops?

clickworker offers a whole range of solutions for eCommerce which fashion shops can also benefit from. Use our categorization and tagging service to organize your online shop and help customers find what they are looking for. Read more on the subject of eCommerce product tagging in our customer blog. And if you are already on your way to automation, we can also help you with that. Check out our services for machine learning.