Diary studies – valuable insights for marketing

According to an old saying, you can only find real truths in diaries. Modern market research makes use of this wisdom. A diary that relates to the use of a device, app or software can provide valuable insights for marketing. How do diary studies work and what makes them so successful?

Artificial intelligence for efficient support in translation work

Artificial Intelligence (AI) is becoming an ever more important part of our lives. Whether it is in our homes with smart speakers and automation or in the business world, its impact in our lives cannot be dismissed.

However, while the benefits of AI are obvious, in the past, using the technology with language translation was difficult, if not impossible. Language translation is an area that has always required human intervention. There’s simply too much nuance in language for a machine to understand without a lot of training, most often done painstakingly by hand.

In recent years, that situation has started to change. With new advances in Machine Learning (ML) along with the development of neural networks, this once-difficult task is now much more possible.

Object Detection and Segmentation

In recent years, object detection and segmentation have accelerated significantly. Today, smart algorithms can find and classify countless individual objects within a video or an image. Although it was incredibly difficult for machines to do, it’s now part of our daily existence.

Both object detection and segmentation are powered by Artificial Intelligence (AI), Machine Learning (ML), and Deep Learning (DL). In this scenario, convolutional neural networks can locate and identify the class each item belongs to within an image.

It has also evolved to be much more than an intelligent algorithm that can recognize objects in photographs stored in a database. It can now find and classify objects in real-time to enable things like self-driving autonomous vehicles and more.

How to Train AI Models

When most people think about artificial intelligence (AI), they think of two possible futures. A positive future where self-driving cars help us navigate our roads and robot servants help us maintain our homes. Or a more negative one, where machines take away our jobs and employment. AI systems won’t replace humans in the workforce, but rather they’ll exist alongside humans as invaluable sidekicks.

While self-driving cars are advancing towards commonality, other grand AI aspirations await realization. Integral to achieving these goals is understanding how to train AI models effectively. For those looking to delve deeper into machine learning datasets, which serve as the backbone for training AI models, our machine learning dataset services provide invaluable resources.

Fortunately, it looks like the negative future isn’t one that we have to worry about. AI systems won’t replace humans in the workforce, but rather they’ll exist alongside humans as invaluable sidekicks. While self-driving cars are advancing towards commonality, other grand AI aspirations await realization. Integral to achieving these goals is understanding how to train AI models effectively.

How Does Face Detection Work?

Face detection technology has come a long way over the past few years. From unlocking your iPhone by scanning your face to automatically tagging photographs, most of us have encountered and benefited from it (in one way or another).

However, there’s a lot more we can do with technology than just recognizing faces. For example, it is now a tool used in marketing to help improve sales and customer experiences. Or you can use this technology in offices to mark employee attendance or provide access to secure areas automatically. To understand the nuances of how online face recognition AI works and its applications, click here for an insightful read.

But before we get ahead of ourselves, let’s define it.

The development of face recognition technology and the role of adequate training data

Face recognition is a technology that is used to identify people by their faces and is a type of biometric software. It is often used in security settings, but also has other uses such as in social media and photo tagging.

In order for AI to be able to recognize a person by their face, it needs to be presented with enough training data, or data that shows the AI how to recognize people by their faces. The training data needs to be accurate, and it must be large enough to provide a large variety of examples.

How search results exactly match the search intention of the user

Have you ever wondered how search engines work? There are literally billions of web pages available online with millions more being created every year. Search engines do not only help you find a particular site, they also help find content and information within that site.

Consider the fact that search results need to work within a website also helping you find the specific “widget” you’re looking for so that you can make your purchase.

Advantages and disadvantages of online surveys

Word has spread that opinion polls on the street or by phone are not exactly popular with the people they address. The Internet offers far more and better possibilities. But how do online surveys fare in practice? Where do we stand in terms of data quality, feedback and feasibility? What are the advantages and disadvantages of online surveys? A brief overview.

5 ways you can ensure your website attracts your ideal customers

When you’re focusing on making your website top-notch, you’ll want to ensure that it’s optimized to attract your ideal audience. This will consist of the people you’re trying to sell your products or services to.
You’ll want to consider every aspect of your typical customer’s journey, from how they usually come across your business, to what they’re likely to be looking for on your website. This will help you to get a better idea of how you can grab the attention of the most relevant people, and then hold their hand through the process of making a purchase.

In this article, I’m going to outline some of my top tips for ensuring that your website is going to attract your target customers. Read on to find out more.

Development (history) and applications of speech recognition systems

Walking into many houses around the world, you’re likely to find one or perhaps more ubiquitous little speakers, scattered around. For the residents of these homes, these devices have become a key part of their lives, sharing details about meetings, travel plans, grocery lists and even weather reports. We’ve come to depend on them to help simplify our lives and entertain us.