Crowdsourcing For Retail And Store Audits
Are your products being presented in the best possible way? Gain peace of mind by letting us perform efficient display audits for you. Using our global crowd and an app, we collect and analyze all the data you need to control and optimize your PoS activities and gain customer insights – quickly and comprehensively.
Understanding the effectiveness of your in-store displays is key to maximizing visibility, brand impact, and sales performance. Here are five reasons why a display audit benefits your company:
Ready to improve your visibility and brand presence with clickworker? Here are five reasons to opt for clickworker as your partner for display audits:
Assigning clickworker with the documentation and analysis of our product placements is the most efficient way for us to control our PoS actions. Store Checks by our field staff were not as comprehensive, fast, and cost-effective.
To illustrate our solution Store Checks, here is a practical case study.
Our “Store Checks & Customer Insights” brochure provides detailed information about our service and outlines the workflow of a store check project – from defining requirements to final analysis.
With the help of our crowd, we provide you with all the important information on your in-store visibility. We enable you to control, manage and optimize your PoS activities.
More than 7 million Clickworkers are ready to inspect and photograph the presentation of your products and the execution of your PoS promotions. If required, we can also evaluate and analyze the data collected during the display audit.
Discover:
Monitor and document:
Upon request, we can set up a customized dashboard and reports in your online account on clickworker.com.
Ready to see your products on display?
Contact usOur services für retail and store audit services are used across a range of sectors to gain valuable insight. Key components of our display audits include:
Find out more about our clickworker App and how it enhances your retail audit
The Clickworker App, available for Android and iOS, allows the crowd to act on your behalf for store audits – with various options for documenting your in-store visibility through pictures, descriptions, ratings or filling out multiple choice questions.
Log In
Select a Job from the List or…
Display Nearby PoS Check Tasks
Collect Data at PoS and Submit
Through the app, our Clickworkers can easily and quickly find the nearest location for such tasks. This allows them to visit stores without much effort and complete the tasks you need, such as photographing shelves and promotional stands or conducting Mystery Shopping.
1 Contact our Managed Service and discuss your requirements and project specifications.
2 We set up the project for you on our clickworker app and recruite Clickworkers.
3 The Clickworkers go into action and collect data for your display audit
4 After an optional internal quality control on our part, the results are sent to your platform.
Still got questions?
Find out more in our PoS ANALYSIS & CUSTOMER INSIGHTS brochure.
A Store Check is a method by which a person visits a store and uses a checklist to assess the situation there, checking hard facts such as adherence to corporate identity, appearance, product presentation, and other aspects.
Display audits offer objective insight into the presentation and operational climate of a business, adherence to agreements with manufacturers, and help to optimize the customer experience.
Display audits are especially useful for manufacturers who have agreed on certain product presentations with retailers to control adherence to these agreements.
Aspects that can be checked in a display audit include adherence to corporate identity, appearance at the point of sale, product presentation, signage, pricing, stocking, cleanliness, lighting, room temperature, staff numbers, and service quality.
Crowdsourcing allows a large number of individuals to be recruited to carry out store checks in various stores. This can lead to broader geographical coverage and a variety of perspectives. Participants, often regular customers, use mobile apps or online platforms to share their observations and ratings. This approach can be cost-effective and enables timely and extensive data for the analysis of store operations and customer experience.
Need customers in disguise? Order Mystery Checks with the crowd.
Explore Mystery Checks
Looking for insights from the audience for your products? Find out directly from potential customers.
Explore Survey Services
Need support for your internal organization? Check out our categorization service.
Explore Product Categorization
