Video Analysis

Would you like to derive data and information from your videos? Or would you like to make your videos searchable for users? Our crowd can sift through each of your videos and evaluate, tag or extract, according to your wishes, whatever information is needed from the videos – promptly and precisely.

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  • swinktv
  • Kiveda
  • TennisPoint
  • WeFi
  • Honda
  • Sharewise

Fields of application

  • Analysis of your videos regarding consumer behavior at the point of sale, for example:
    • How does the customer behave?
    • What seems to catch the attention of the customer?
    • What item does the customer reach for?
  • Analysis of videos for behavioral research in humans and animals
  • Commenting on individual video sequences
  • Classification/categorization of individual scenes
  • Counting of individual elements that are visible in the video
  • Evaluation of the spoken text in the video
    (audio quality and speech)
  • Evaluation of videos according to predefined criteria
    (for example genre, language, length etc.)

Benefits

  • Up-to-date customer insights
  • Up-to-date data for research
  • Optimization of the usability of videos
  • Speed – prompt analysis of numerous videos
  • Analysis by native speakers
  • Cost benefits
  • Flexible workforce
  • Quality assured results
  • API connection
  • One-stop full service
  • A personal contact person and adviser

Video Analysis

Our “Video Analysis” service is especially suited for retailers who want to examine and analyze customer behavior at the point of sale. We can document the information needed for your marketing research purposes from every sequence of your videos from the point of sale with the help of our 800,000 Clickworkers. Depending on your specifications, you will receive accurate statistics about your customers, for example number and gender, age span and contemplation period at the displays, promotion stands or product shelves positioned at the point of sale. In addition, our Clickworkers document the behavior and the purchase decision of the customers featured in your videos.

The “Video Analysis” service is also attractive for web page operators, offering sport videos and videos related to various specialist fields. Thousands of videos can be sifted through by our numerous Clickworkers at a record pace. The videos are analyzed according to your wishes and evaluated or categorized according to your specifications. Every individually determined video time frame can be documented or assigned to scenarios. This service enables the users to sift through the videos offered for certain scenes and to move directly to the passages that are of interest. This information enhances the video files and improves the user’s ability to find videos or video excerpts via the internal search function. External search engines such as Google & Co. use this information as an indicator of high-quality content and to establish appropriate search results.

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Direct quote

„Working with your team was a joy, from our very first phone call to the implementation of the order and the transfer of the system to the game of basketball. The attention paid to our needs, the drive to do a bit more and the responsibility when something didn’t immediately work as planned, was exceptional. Your work gives us the assurance that the job will get done, and will get done well.”

Dan Policy, Co-founder Swink.tv

Case Study

To exemplify our “video analysis” solution please take a look at the case study “Video analysis for Swink.tv.”

Show Case Study

Full-Service Video Analysis

As a full-service provider we offer a wide range of crowdsourcing solutions and services and handle the entire order process for larger survey projects. We discuss the order with you, advise you with regard to the options, draft the project, split it up into micro tasks, offer these tasks to qualified Clickworkers and provide quality assurance. Furthermore, we arrange the payment of the Clickworkers for you.

Get in touch with our service team. Your personal adviser and contact person will be delighted to handle your request and advise you!

Contact our sales team +49 (0)201 959718-0

Order specifications

In order to provide the best possible advice regarding an inquiry or order of our “Video Analysis” services, we will need the following basic information:

  • In which languages are the videos
    / in which languages do you want the results to be documented?
  • Of what type are the videos?
  • How many videos are there and what is their duration?
  • What information will be extracted or documented from the videos?
    and/or on which criteria should the videos be evaluated.
  • How much information will be extracted, documented or evaluated per video?
  • What are the quality requirements?
  • Will you need an API connection?

This is how it works

  1. Get in touch with us to discuss your individual project and forward us the video files that you want to have analyzed.
  2. We will put the project online, split up into individual micro tasks, and make it available to suitable clickworkers for processing.
  3. The Clickworkers will sift through the videos on our platform, extract the desired data, and evaluate or document the videos.
  4. The results/data will be put at your disposal after they have undergone a thorough quality check.

More one-stop service

Our “Video Analysis” solution can also be combined with and expanded by other solutions and services:

API

With our API you can forward us the video files and have the results flow back into your system again.

More information

Customer Insights

This service enables the direct and on-site collection of information about your PoS activities.

More information

Surveys

Our “Survey” service places numerous members of our crowd for surveys at your disposal, for example regarding consumer behavior or feedback questions about products.

More information