ZDNet: Paid Crowdsourcing: Still Largely Misunderstood in Germany

19.05.2011
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In contrast to the US, the power of the crowd – and crowdsourcing itself – remains largely a mystery to the German public. Wolfgang Kitza, CEO of the crowdsourcing platform Clickworker, explains how companies profit by tapping into the deep knowledge- and skill-base of the crowd as guest writer for the business/technology news site ZDNet. more… (in German)