E-Paper Watch Pebble: Successful crowdsourcing causes nerds hearts to flutter
When Pebble innovator Eric Migicovsky launched a campaign to back the Smartwatch idea on the Kickstarter crowdfunding platform on April 11, 2012 he probably was not expecting the kind of response he got. Within one month he was able to raise the fundraising target of $100,000.
The lightning start was followed by further support. Today, just under a year later, the watch that connects to Android smartphones and iPhones has won over numerous fans and investors. With $10 million in financial support the development team behind Migicovsky was able to create a customizable watch that finally began shipping to the worldwide network of backers who had ordered in advance in January 2013 at Fitbit.com.
The watch costs $150 and is available in white, black, red, orange and grey. In addition, the user can customize the format of the watchface. You cannot only select between classical watch formats and digital versions but also a binary display or the time display in text format.
This slim watch has numerous other functions that make it a must-have for nerds. Reminders include calendar alerts, incoming emails, and Facebook or Twitter messages. The notifications are displayed by means of a silent vibration that can be dismissed by a shake of your wrist. Because Pebble can be connected to iPhones, iPods or Android devices using Bluetooth, you can receive SMS or control music playback using the four, small buttons on the watch.
In addition, you can increase the wide-ranging functions of the watch with different apps. Cyclists and joggers can use Pebble as a bike computer or pedometer.
To improve these possibilities, experienced programmers can set to work themselves using ifttt.com or “developer.getpebble.com” to add new features to the watch.