Our crowd – the Clickworkers
Our international crowd currently consists of over 1 million Clickworkers.
Clickworkers are Internet users who register with us to perform small tasks (microjobs) on our online platform on a fee basis.
The Clickworkers process the jobs independently, according to their own schedule and on their own computers.
The microjobs offered come from customer projects that we have divided into self-contained microjobs and put at the disposal of our Clickworkers for processing. In addition, some customers place small text creation tasks or surveys themselves by means of our self-service marketplace. Clickworkers can also access these jobs online for processing.
To ensure the quality of the work results for our customers, it is essential that the Clickworkers who process the jobs are qualified accordingly. Therefore, the Clickworkers must first register with us and provide relevant information about their skills, knowledge and interests.
Next, the Clickworkers complete online tests/trainings that ensure their ability to complete the respective types of tasks. Available jobs will only be offered to Clickworkers who have the qualifications needed to process the task. Continual qualification of the Clickworkers is ensured by means of ongoing evaluation of the work results as well as further tests and trainings.
In addition to the qualification of the Clickworkers, the high quality of all work results is ensured by means of special quality management measures including statistic process controls, audits, majority decisions, dual-control and peer reviews.
In text creation orders, the texts that have been created undergo an automated plagiarism control and are checked for keyword density compliance and job instructions; they can also be edited on request.
For larger projects and to meet the customer’s demands, individual, project specific tests can be drafted and the tasks can be slotted in advance.
The Clickworkers background
The current employment level of our Clickworkers, aged 18 to 80, is representative of a cross section of the population. However, the major share of our crowd, the Clickworkers, are students and freelancers who generate an additional income with us on a freelance basis with their skills and knowledge.
Geographically, our crowd is dispersed as follows:
35% of our Clickworkers come from the United States, 15% from Germany, 25% from other European countries, and 25% from the rest of the world – mainly Canada, Australia and South American countries.
The diversity of native languages, skills and knowledge enable us to offer a large range of tasks in numerous languages.